關于云南自由貿(mào)易試驗區(qū)貓鼬咖啡實業(yè)有限公司

Yunnan Free Trade Experimental Area Kafelaku coffee Industry Co., Ltd.

（一）得天獨厚的咖啡種植環(huán)境

云南省的西部和南部地處北緯15°至北回歸線之間，大部分地區(qū)海拔在1000-2000米，地形以山地、坡地為主，且起伏較大、土壤肥沃、日照充足、雨量豐富、晝夜溫差大，這些獨特的自然條件形成了云南小粒種咖啡品味的特殊性—濃而不苦，香而不烈，略帶果味。早在五十年代，云南小粒種咖啡就在國際咖啡市場上大受歡迎，被評定為咖啡中的上品。

云南咖啡的種植歷史，可追溯到1892年。一位法國傳教士從境外將咖啡種帶進云南，并在云南省賓川縣的一個山谷里種植成功。這批咖啡種子繁衍的咖啡植株至今在賓川縣仍然有三十多株在開花結(jié)果。云南咖啡大規(guī)模種植是在五十年代中期，一度種植規(guī)模達4000公頃。至1997年末，全省咖啡種植面積已達7800公頃。目前全省種植面積占全國面積的70%，產(chǎn)量占全國的83%，無論是從種植面積和咖啡豆產(chǎn)量來看，云南咖啡已確立了中國國內(nèi)的主導地位。

1. Unique Coffee Planting Environment

The west and south of Yunnan Province are located between 15 ° N and Tropic of cancer. Most of the areas are 1000-2000 meters above the sea level. The terrain is mainly mountainous and sloping land with large fluctuation, fertile soil, sufficient sunshine, abundant rainfall and large temperature difference between day and night. These unique natural conditions form the particularity of taste of Yunnan Arabica coffee, with taste of strong but not bitter, fragrant but not violent, slightly fruity. As early as the 1950s, Yunnan Arabica coffee was very popular in the international coffee market and was rated as the premium grade coffee.

The coffee planting history in Yunnan can be traced back to 1892. A French missionary brought coffee seeds into Yunnan province from abroad and successfully planted them in a valley in Binchuan County. Up to now, there are still more than 30 coffee plants in Binchuan County that are blooming and bearing fruit. The large scale planting of coffee in Yunnan was in the middle of the 1950s, with a planting scale of 4000 hectares. By the end of 1997, the coffee planting area had reached 7800 hectares. At present, the planting area of Yunnan Province accounts for 70% of the national area and the output accounts for 83% of the national area. In terms of the planting area and the output of coffee beans, Yunnan coffee has established the leading position in China.

（二）看準機會，成立咖啡種植莊園及咖啡豆烘焙工廠

廣州貓屎咖啡連鎖有限公司2012年在云南省成立子公司：云南自由貿(mào)易試驗區(qū)貓鼬咖啡實業(yè)有限公司（以下簡稱“咖啡豆工廠”）。主要經(jīng)營項目包括：

1. 萬畝咖啡種植莊園；
2. 咖啡生豆加工及批發(fā)；
3. 烘焙豆加工及批發(fā)。

目前，咖啡豆工廠年產(chǎn)量達到2萬噸以上，主要客戶包括：超過1000家咖啡實體店（貓屎咖啡旗下連鎖店、誠品咖啡旗下連鎖店及其客戶）、貓屎咖啡罐裝飲料、廣州市咖啡行業(yè)協(xié)會旗下會員單位客戶、各大酒店咖啡吧等等。

2. Coffee Manor and Factory

Kafelaku Coffee Franchise Co. Ltd. established a subsidiary, Yunnan Free Trade Experimental Area Kafelaku coffee Industry Co., Ltd., in Yunnan Province in 2012. The main business items are as following:

(1) 10000 mu coffee plant area.

(2) Processing and wholesale of raw coffee beans;

(3) Processing and wholesale of baked beans.

At present, the annual output of coffee bean factory has reached more than 20000 tons, and its main customers include: more than 1000 physical coffee stores, canned beverage of Kopi Luwak coffee, member units under Guangzhou Coffee Industry Association, coffee bars in major hotels, etc.

（三）與政府強強聯(lián)合，打造自由貿(mào)易片區(qū)

中國(云南)自由貿(mào)易試驗區(qū)紅河片區(qū)(以下簡稱“紅河片區(qū)”)管委會、河口縣人民政府與廣州貓屎咖啡連鎖有限公司簽署了《中國(云南)自由貿(mào)易試驗區(qū)紅河片區(qū)咖啡一二三產(chǎn)業(yè)融合發(fā)展示范區(qū)項目戰(zhàn)略合作協(xié)議》。

在通過大量市場調(diào)研和科學分析論證的基礎上，廣州貓屎咖啡連鎖有限公司決定在紅河片區(qū)投資建設咖啡一二三產(chǎn)業(yè)融合發(fā)展示范區(qū)項目，該項目計劃總投資50億元，建設內(nèi)容包括：一產(chǎn)板塊咖啡田園綜合體10萬畝，包括99500畝咖啡生態(tài)種植示范區(qū)、100畝麝香鼬觀光園、400畝配套咖啡種苗基地;二產(chǎn)板塊咖啡加工園區(qū)337畝，包括分揀、加工、倉儲、研發(fā)、展示等。

3. Joint Construction of Free Trade Area

The Management Committee of Honghe District and Hekou County People's government of China (Yunnan) Pilot Free Trade Area as well as Kafelaku Coffee Franchise Co. Ltd. have signed the strategic cooperation agreement on the project of Honghe District coffee primary, secondary and tertiary industry integration development demonstration zone in China (Yunnan) Pilot Free Trade Area.

On the basis of a large number of market research and scientific analysis and demonstration, Kafelaku Coffee Franchise Co. Ltd. has decided to invest in the construction of coffee industry integration development demonstration area project in Honghe District, with a total investment of 5 billion RMB. The construction contents so far are as follows: firstly, 100,000 mu of coffee garden complex in the primary industry, which including 99,500 mu of coffee ecological planting demonstration area, 100 mu of musk weasel tourism garden, 400 mu coffee seedling base. Secondly, 337 mu Coffee bean processing park of second industry, including sorting, processing, storage, R&D, exhibition, etc.

2.挑選咖啡豆

SELECT COFFEE BEANS

3.加工咖啡豆

PROCESSED COFFEE BEANS